Nationwide media coverage for Scottish success story
The company: Capital Document Solutions is Scotland’s largest independent office equipment specialist – with 200 staff at operations covering the whole of the country, from the Borders to Shetland.
The brief: Our role was to raise the profile of Capital Scotland-wide; putting it at the forefront in the minds of decision-makers and company owners. We’ve taken Capital successes and turned them into newsworthy articles.
What we did: We have secured mainstream, nationwide coverage for Capital focusing on strong, business articles such as contract wins with high-profile clients, company growth and the acquisition of an Inverness-based business.
We managed the media coverage of its acquisition of Highland Office Equipment in a professional and sensitive manner, ensuring that both parties were kept informed of all ongoing developments in the lead-up to the article first appearing across the media (It secured prominent coverage in the Press & Journal, Scotsman, Herald, Inverness Courier and local BBC radio).
Additionally, the company received praise from the Scottish Government Minister for Youth Employment, Angela Constance MSP, when she visited the company’s Edinburgh HQ in recognition of its commitment to providing career opportunities for young people across the country.
Highlights: We have secured mainstream coverage on a contract win with BP, extensive national coverage of a key acquisition and a business profile of the company’s managing director in The Herald.
Client Testimonial: “We have been thoroughly impressed by the service we have received from Engage PR. They have taken the time to understand the needs of the business and what makes us tick.
“I have personally found them to be extremely reliable – they deliver on what they promise to achieve. They are a valued business partner and have played an important role in the continued success of our company.”
– Tom Flockhart, managing director of Capital Document Solutions